Aside from pockets of innovative practice, many arts organisations are at a loss as to how to engage young people, who behave and think quite differently to older marketers and programmers. Lucie Fitton offers an insight into their world.
Can financial incentives prompt donors to give more, or more often? In their second article on crowdfunding in the arts, Peter Baeck and Sam Mitchell discuss the findings of a new match-funding scheme.
Community engagement teams have been visiting every neighbourhood in Hull to make sure no one misses out on this year’s programme of culture. Martin Green explains how they hope to build interest in the arts.