Photo of a wall graffitied with the words "Together We Create!"
12 Jun 2019 Feature

The place in which a cultural organisation finds itself can determine how it thrives, survives or even dies, but many organisations are now taking the lead in helping places reinvent themselves. Anne Torreggiani explores the rise of place-shaping.

Our mantra for audience development has long been that it’s not just what you do, but where you do it. Because Audience Finder data gives us such a comprehensive view of audiences for subsidised arts and culture across the country, it tells us more starkly than ever before that where you live is either the biggest barrier or a leg-up to enjoying the benefits of state investment in culture. 

A strong social-civic purpose is essential and can really help to ensure a values-led (rather... more

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