Issue 298: Quality, evidence and impact

  • Quality, evidence and impact

    Photo of person holding a video game controller
    20 Oct 2016

    The arts sector struggles to articulate its impact, while the UK’s video games sector has done it very effectively. Stephen Hignell summarises what arts organisations can learn from their success. 

    The reasons for gathering evidence of impact are more important now than ever before. Demonstrating an impact helps organisations express their legacy and demystify their activities, and equip trustees, staff and supporters with the strongest possible messages when speaking on behalf of the organisation. Measuring impacts can also help assess internal progress and plan strategically for the future. This tenet is true for an individual artist, a company, a venue or an arts administrator.

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