The last 18 months have seen arts fundraisers face numerous challenges in trying to bring in income when the sector has been in such flux, says Michelle Wright.
Recent research provides insights to building lifetime relationships with the funders of the future. Lisa Rose outlines the main findings.
Employers in arts, culture and heritage face hard choices about what to invest in and how to effectively plan for the long term, writes Michelle Wright.
Funders and audiences are losing their appetite for virtual events, writes Michelle Wright. What comes next for arts fundraising?
National and international research has examined the pandemic’s impact on fundraising, marketing and audience development strategies, but what do the findings mean for the arts, culture and heritage in 2021? Arts Fundraising and Philanthropy looks to the challenges that now lie ahead.
Right now past data is a poor predictor of the future, but understanding the scale and nature of change while responding to issues and initiatives of importance to funders will be vital to future success, say Michelle Wright and Sarah Thelwall.
Recruiting on the basis of passion for the arts doesn’t make sense in vital income-generating roles, says Michelle Wright. Sector leaders need a talented pool of fundraisers with recognised knowledge and skills.
Until the arts sector defines its expectations of the learning needed by employees, even aspirational and potentially career-enhancing training will be of limited value to either the individual or institution, says Michelle Wright.
Covid-19 may have stimulated the Big Society, but it will see the arts sector fundamentally change, says Michelle Wright.
Fundraising might seem impossible right now but donors need to hear from you on good days and bad, writes Michelle Wright.