Having flexed our innovation muscles in response to the pandemic, now’s the time to assess what we’ve done and use this knowledge to develop new ways of working on a larger, longer-term scale. The Audience Agency team looks to the future of festivals online.
Competition in the ‘experience economy’ combined with the circumstances of the pandemic mean it’s time for the cultural sector to think harder about the experiences that audiences would like to have – and are prepared to pay for, says Patrick Towell.
Define. Diversify. Develop. This 3-D approach to working with volunteers will ensure that your volunteer programme adds value for everyone involved, says Lucie Fitton.
Technocratic, old-school approaches to building audiences have only worked among privileged groups. The sector needs to think harder about what people actually want, says Anne Torreggiani.
Striking differences between urban and rural areas make a strong case for a dual regional policy, argue Anne Torreggiani and Zoe Papiernik-Bloor.
Patrick Towell explains why underpaying or under-employing workers can never be in an organisation’s long-term interests and suggests how you can start thinking more sustainably about the big picture – for everyone’s benefit.
Asking questions about someone’s social class may feel uncomfortable, but people are less sensitive than you might think. Maya Sharma and Dan Cowley explain why it’s important to tackle the subject head on – and how to go about it.
New research highlights how cultural organisations could play a key role in demystifying the internet to non-users, writes Katie Moffat.
New research finds that visual arts appeal disproportionately to millennials and Generation Z – but warns the sector needs to understand the barriers faced by less culturally experienced visitors.
While some in the UK may believe we have little to learn from European collaboration, Anne Torreggiani and Jonathan Goodacre have found cross-border networks to be a force for innovation and change.