Peter Bazalgette explains why he is looking to set up a new representative body for the creative industries.
Four years ago, the economist Gerard Lyons came up with an insight that will, in time, be as well known as anything said by John Maynard Keynes, Milton Friedman, Friedrich Hayek or, indeed, Jim O’Neill. Lyons told us the countries that will succeed in the future will have cash, commodities or creativity.
While Britain has little of the first two, we are blessed with an abundance of the third. Better still, the rest of the world recognises this. Music exports continue to boom, we account for more than half the global trade in television entertainment formats, we are home to the world’s second-biggest advertising and marketing group, our reputation for inventing computer games continues to grow, our fashion industry boasts the internationally acclaimed London Fashion Week... I could go on... Keep reading on FT
Four years ago, the economist Gerard Lyons came up with an insight that will, in time, be as well known as anything said by John Maynard Keynes, Milton Friedman, Friedrich Hayek or, indeed, Jim O’Neill. Lyons told us the countries that will succeed in the future will have cash, commodities or creativity.
While Britain has little of the first two, we are blessed with an abundance of the third. Better still, the rest of the world recognises this. Music exports continue to boom, we account for more than half the global trade in television entertainment formats, we are home to the world’s second-biggest advertising and marketing group, our reputation for inventing computer games continues to grow, our fashion industry boasts the internationally acclaimed London Fashion Week... I could go on... Keep reading on FT