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New research into young Londoners’ relationship with arts and culture reveals ‘Is this for me?’ is a more important question than ‘How much will it cost?’.

AND’s Young Londoners’ survey, the focus of last year’s research programme, helped us uncover a number of key patterns in young people’s participation in arts and culture in London. It gave us an overview of how socio-economic background, geography, education and working status as well as parental influence, affect participation.

This year, our enquiry into what governs young people’s decision to engage with arts and culture continues. We are delighted to be releasing the findings from a piece of ethnographic research into the lives of 20 young Londoners. It is a rich and vivid account what young people’s relationship with arts and culture is like on a day to day basis, their perceptions of London as a cultural city and the deeper motivations that are at the heart of their engagement.

Culminating with the detailed portraits of eight Londoners, the research gives texture, colour and a deeper perspective on many of the findings from our previous research. It also opened our eyes to some of the things that a survey alone can’t tell us… Keep reading on A New Direction

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