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Can visiting a museum feel too much like going to the dentist? Not if you use smartphone and virtual reality technology to excite and entertain visitors, says Nikki Erlick.

I’m standing in the admissions line at a museum in New York when I overhear a surprising claim: “It’s like going to the dentist,” a man declares. “I’d rather go the dentist than go to a museum.”
“We can go somewhere else if you want,” his partner offers.
“No, it’s fine.” He pauses. “I strongly believe that people aren’t interested in museums. They just go because it’s... Keep reading on The Verge