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Visitors don’t use them, so is it worth the effort of trying to make apps for cultural organisations? Dilen Schneider looks at the evidence.

The short answer: No.

Mobile applications have been a hot topic for a long while within the visitor-serving industry. There are mobile applications for all kinds of museums, zoos, aquariums, historic sites, and performing arts entities. But are people using them? And do they increase meaningful performance metrics like visitor satisfaction... Keep reading on Know your own bone