Trafalgar Entertainment has acquired London theatre app Stagedoor.
The app is considered London’s most comprehensive theatre guide, featuring audience and critic reviews and a booking process.
Terms of the deal have not been disclosed, but Trafalgar Entertainment Group Chief Operating Officer Helen Enright has said the acquisition will allow for expansion of the app’s reach and offering.
“Crucially, this acquisition and investment in Stagedoor will add greater value to producers, and the additional sales channel will enable us to reach a broader audience and gather valuable data from committed theatre goers,” she added.
As part of the deal, Stagedoor’s staff along with its Co-Founders, Chief Executive Michael Hadjijoseph and Chief Technical Officer Alex Cican, will remain with the company to “ensure that future business ambitions are fulfilled”.
“Our vision for Stagedoor is completely aligned with the capabilities of a larger organisation like Trafalgar Entertainment, and the synergies between other portfolio companies in Trafalgar Entertainment’s group gives us confidence that we will be able to realise Stagedoor’s full potential in becoming the new home of theatre,” Hadjijoseph said.