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Music, art, media and design are the most popular start-ups for young entrepreneurs, data collected by web domain company GoDaddy suggests.

A survey of 2500 young people found one in ten 16 to 24-year-olds had started their own business since February 2020. Of those, 17% were in the creative industries.

"This is a seismic shift away from older entrepreneurs, who favour professional services, retail and construction/real estate for their ventures," GoDaddy says.

Based on Office for National Statistics figures, this equates to about 108,000 new creative businesses.

GoDaddy was unable to offer insight into how many of these ventures were profitable or how whether this is more or fewer creative businesses than are started in other years.