Data scientists join NT, Barbican and ENO

The National Theatre, the Barbican and English National Opera will benefit from the insights of two data scientists over the next six months. Arts Data Impact, a project funded by the Digital R&D Fund for the Arts and led by The Audience Agency, has appointed ALISON WHITAKER, formerly a Project Manager at The British Museum, and EVA KABZINSKA, who is currently completing a PhD in Statistics at the University of Southampton, to work across the three venues. They will investigate a range of in-house and open data sources to identify patterns in customer behaviour, aiming to inform new approaches to data driven insight in arts organisations.