In pursuit of the holy grail

Photo from the orchestra pit
19 Jan 2017

Is it possible to double the response rate you get from your direct marketing and save money at the same time? Tim Baker explains how the CBSO did just that. 

Quality partnerships

Photo of dance class
19 Jan 2017

Cultural organisations can still bid for Creative Europe funding – now and possibly after the UK has left the EU. Christoph Jankowski explains why you should consider it.

How to… get boys dancing

Photo of boys dancing
19 Jan 2017

How do you get a room full of sniggering teenage boys enthusiastic about dance? Helen Ganberg says it’s not easy, but experience shows it is possible.

The railway artists

Photo of old house with overgrown garden
19 Jan 2017

Revitalising derelict railway buildings could provide a solution to the shortage of studio and creative workspace in the East of England, explains Natalie Pace.

The value of insight on tour

Photo of dancers on stage
12 Jan 2017

A new tool offers touring companies access to valuable audience data. Penny Mills explains how they are using it to plan and promote tours.

Are your trustees on board?

Photo of meeting
12 Jan 2017

The Charity Commission’s new fundraising guide has transformed the role of trustees. Samir Savant considers whether it is a change for the better.  

Matching the crowd

Woman standing behind fence with tyre
05 Jan 2017

Can financial incentives prompt donors to give more, or more often? In their second article on crowdfunding in the arts, Peter Baeck and Sam Mitchell discuss the findings of a new match-funding scheme.

The arts on your doorstep

Photo of performers and family at a bus stop
05 Jan 2017

Community engagement teams have been visiting every neighbourhood in Hull to make sure no one misses out on this year’s programme of culture. Martin Green explains how they hope to build interest in the arts. 

How to… plan your first relaxed performance

Photo of performer on stage
22 Dec 2016

Be prepared to make mistakes and consider reaching out to other organisations running relaxed events, says Kate Lovell.

The importance of inclusive design

Photo of woman with crutches on stage standing over actor lying down
15 Dec 2016

All audiences benefit from inclusive design, but most importantly it helps disabled and older people. Jennifer Tomkins and Jo Verrent share tips on how to get it right.

The magic of rural touring

Photo of audience and actors on stage
15 Dec 2016

Volunteer promoter Tom Speight writes about the joys of hosting professional performing arts right on his doorstep as part of a rural touring scheme.

Business models for everyone

Photo of chairs hanging in front of building
14 Dec 2016

Why are there so many common misconceptions surrounding business models? José Rodríguez explains their real purpose and value in the arts.

Collaborating with the crowds

Photo of people dressed in costume in a vaulted room
08 Dec 2016

Crowdfunding is a growing into a vital source of finance for the arts. In their first of two articles on crowdfunding in the arts, Peter Baeck and Sam Mitchell offer some tips on successful campaigning.

A move towards self-determination

Photo of people at a hub
08 Dec 2016

Could business hubs and hatcheries help address the current diversity imbalances in the arts, asks James Doeser.

Myths or excuses?

Photo of exhibition of contemporary furniture
08 Dec 2016

Myths about arts fundraising are common, especially amongst directors and board members, says David Dixon. He identifies eight of the most commonly held ones. 

Talking comfortably about legacies

Photo of ballet dancers performing
08 Dec 2016

Many arts organisations feel awkward asking their supporters to leave a gift in their will. Rob Cope offers guidance on how to tap into this long-term income stream.

Art in your hand

Photo of people on phones on a bench
06 Dec 2016

Mobile phones are an intrinsic part of our lives, and they’re also an incredible space to host art, says Richard Warburton.

Arts diversity: The quota conversation

The Center for Contemporary Dance
01 Dec 2016

Quotas in the arts failed in the 1980s. But now is the time to champion their reintroduction, across workforce and artistic programming, argues Christy Romer in the fifth in a series of articles.

The value of media coverage

Photo of Science Gallery exterior at night
01 Dec 2016

Can free editorial and reviews get your message across just as well as paid-for advertising? Teresa Crowley explains how to calculate AEV. 

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