Museum unveils ‘choose your own price’ entry scheme
The Thackray Museum of Medicine in Leeds is running a scheme offering a choice of pricing options. The museum, which is the UK’s…
Posts
Choreography of care: Expanding audiences for dance
While South Asian dance company Akademi values traditional performance spaces, it increasingly brings dance into everyday settings…
Reimagining destination arts: Building new audiences for opera
Tyler Stoops, CEO of The Grange Festival, is on a mission to develop its audience, creating a new model for destination arts exper…
Beyond segmentation: Towards audience alignment
David Reece and Sarah Chambers discuss why segmentation is most powerful when it’s a reflective organisational practice – less…
Arts centre partners with bank to boost customer experience
An arts centre in Dorset is set to team up with software engineers from the international bank JPMorgan Chase to develop technolog…
Opening doors, widening access
The government has pledged to make the arts more accessible to young people in recognition of the fact that creative education is…
Museum admission fees ‘raise little income and keep out potential visitors’
A study by US-based research project Remuseum has found museums in the United States that do not charge entry typically have lower…
Visitor attraction numbers draw closer to pre-pandemic levels
Visitor numbers to the UK’s leading attractions reached 157.2 million in 2024, according to figures published by the Association…
The Grange Festival announces new director
The Grange Festival in Hampshire has appointed GUY VERRALL-WITHERS to the new role of director of audiences and impact. He will be…
The audience legacy of Covid
Although the pandemic brought better insight, the picture is complicated by the effects of the poly-crisis. The Audience Agency’…
What the arts can learn from Toyota: Cultivating a culture of creative resilience
Amid funding cuts, operational challenges and shifting audience behaviours, David Reece explores how the arts can take inspiration…
National Football Museum sees attendance figures rise
The National Football Museum celebrated record attendance in 2023/24, according to a report released by the organisation. The muse…
Theatregoers likely to prioritise interior maintenance
Users and non-users of theatres are likely to express different preferences for maintenance works at theatres, according to the fi…
Plymouth to reconnect citizens with the sea
Plymouth Culture has secured £1.6m from Arts Council England and the National Lottery Heritage Fund for a project to engage its r…
Museum engagement: Insights hidden in public data
Hidden within public data about museum engagement are some unexpected insights. Guy Turton of Morris Hargreaves McIntyre has been…
Don’t stop the music
The UK’s concert halls are a valuable economic resource we need to protect, says Kevin Appleby, chair of the British Association…
Concert halls contribute over £328m to the UK economy, finds report
The UK’s concert halls generated over £328 million for the economy last year, with classical and orchestral music accounting fo…
Summer visits to DCMS museums and galleries down year-on-year
There were almost 12 million visits to museums and galleries sponsored by the Department for Culture, Media and Sport (DCMS) betwe…
Museums and the cultural complacency trap
Benji Wiedemann, of brand consultancy company Wiedemann Lampe, says museums need to think more about their cultural purpose and co…
Charity launches daytime events at independent music venues
Independent Venue Community says it wants to unlock the daytime potential of independent music venues, starting with a pilot progr…
North West suffers most music venue closures
Analysis of grassroots music venue closures during last year finds the North West to be the most impacted area, followed by London…
Be brave, be bold: What we can learn from marketers
Arts and cultural marketers are inspirational. Despite the challenges organisations are facing, they remain optimistic and passion…
Stagetext secures funding for outreach work in the South East
Stagetext, a Colchester-based deaf access charity, has received a £20,000 grant from the National Lottery Community Fund. Th…
Northern Ireland audience survey reveals cost-of-living impact
A new, first of its kind survey for Northern Ireland hightlights how the cost-of-living crisis is affecting arts audiences. The IM…
