Only 8% of people regularly engage with publicly funded art, but every day people are creating their own versions of culture. Nick Wilson and Jonathan Gross report on research that makes the case for a new approach to cultural policy.
Delivering training to creative businesses across Africa, the Pacific and the Caribbean has taught Visiting Arts the value of forming relationships face-to-face, says Sophia Victoria.
A new study looking at the benefits of visual art activities for people living with dementia should provide the evidence that decision-makers need, say Teri Howson-Griffiths and Gill Windle.
With fewer students studying creative subjects at school, the UK’s Bridge organisations have taken on the challenge to promote the arts. Sarah Mumford explains what is happening in the Yorkshire and Humber region.
A simple repertoire scoring system is far more effective than a crystal ball for predicting the popularity of a programme, setting budgets and segmenting an audience. David Reece explains how it works.
mac Birmingham’s outreach programmes are creating meaningful dialogue between the arts centre and local communities, artists and cultural organisations. Daniel Fountain spoke to those involved to find out how.
Cultural organisations are missing a trick by not tapping into the tourist trade, but a successful strategy involves more than a new leaflet. Anne Torreggiani and Helen Palmer share their advice.
Scotland’s year-round programme of cultural events attracts huge numbers of international visitors, but it takes careful strategic planning and continuous improvement, says Stuart Turner.
Wales is two years into an ambitious national initiative to improve education outcomes by embedding creative approaches to learning in schools. Nick Capaldi reports on progress so far.
External guidance can help transform cultural organisations. Lucy Jamieson introduces two business advisors who will be sharing their expertise through the Prosper programme.
Effective fundraising is similar to developing a new product or service – it too requires a stepped approach using business techniques, says Mahmood Reza.
What skills are creative organisations actually looking for in their employees? George Windsor and Cath Sleeman have been analysing job adverts to find out.
Don’t be afraid of fun, catch them early and remember that everyone loves LEGO – Michelle Lally shares her tips for engaging young people and families in the arts.
Live-to-screen may offer plenty of opportunities for engagement on multiple channels and platforms, but we need more and better analysis to start to fulfil its potential, says Anne Torreggiani.
Live entertainment is still a big draw for the Netflix generations, but how should arts organisations go about building relationships with them? Olivia Carr shares some advice.
