From Adrian Phillips, Big Difference Consulting
The last thing I want to do is to get into a game of Letter Tennis with Karen Lawton from The Roses in Tewkesbury (ArtsProfessional, Letters, issues 57 and 58), but I would like to point out that whilst there are examples of good customer care in the arts – and I’m sure, as Karen states, The Roses is one of them – there are simply not enough of them. It should be the norm for all our venues to be offering excellent service – not just the few. And thank you, Karen, for the challenge to take a whistle-stop tour of venues across the country. In fact, I already do that in my capacity as a trainer working with box offices and marketing departments to improve sales and ... customer service.
Published: 06-10-2003