Understanding audiences
Regardless of debates about what audience development means, the main aim should be for more people to experience the arts, says A…
Editorial Partner: Substrakt
ArtsProfessional is working in partnership with Substrakt to present a series of articles and case studies exploring the many ways in which arts and cultural organisations can embrace the world of digital.
Substrakt is a digital agency specialising in the Arts and Culture sector. We partner with cultural organisations around the world to deliver work that gives everyone simple and immediate access to inspiration, discovery and joy through cultural experiences. We design and build websites and digital products alongside providing strategic consultancy, training and support services.
We care about making a positive, sustainable and impactful difference for our sector, our clients, our team and our communities, through initiatives such as our Tech in Culture EDI Alliance and recently becoming a BCorp.
Posts
We need more content specialists in the arts
The pandemic has forced cultural organisations to develop their digital infrastructure and programming. But, as Zosia Poulter argu…
Making content fully accessible
The shift to digital has been beneficial to many, but Ash Mann is particularly interested in what it could mean for D/deaf, disabl…
Going digital isn’t about technology
The greater success of some arts organisations boils down to a few key ingredients. Money isn’t one of them, writes Ash Mann…
