The UK’s first non-fungible token (NFT) agency specialising in connecting artists, art collectors and galleries is now open.
Ad Astra will help users create their own NFTs - original digital data stored in a blockchain - by providing them with an end-to-end service, including workshops to help understand blockchains and NFTs, as well as advice on creative direction, legal contracts and sales.
The service hopes to break down entry barriers facing artists that have the desire, but not the resources, to create and sell NFTs.
Founder and CEO Emily Wigoder says many artists, galleries and traditional art collectors are holding back from engaging with NFTs due to the cost, complications and perceived risks.
“This is exactly why we created Ad Astra. We hope to facilitate the dismantling of these boundaries to allow traditional artists and galleries to flourish in web3 and create NFTs that hold long-term value.”