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Oasis drop dynamic pricing for US tour

Neil Puffett
2 min read

Rock band Oasis has said it will not use dynamic pricing when tickets go on sale for the US leg of its tour following widespread backlash over the cost of tickets.

The BBC reports that in a statement announcing dates in the US, Canada and Mexico, the group's managers said they wanted to "avoid a repeat of the issues" faced by fans in the UK and Ireland.

When the band's UK dates went on sale, some fans were charged more than £350 for tickets with an initial value of £150.

The UK's competition regulator has launched an investigation into whether Ticketmaster breached consumer protection law.

"It is widely accepted that dynamic pricing remains a useful tool to combat ticket touting and keep prices for a significant proportion of fans lower than the market rate and thus more affordable," the statement issued by the group's managers said.

"But, when unprecedented ticket demand (where the entire tour could be sold many times over at the moment tickets go on sale) is combined with technology that cannot cope with that demand, it becomes less effective and can lead to an unacceptable experience for fans."