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London’s Design Museum is turning its shop into a supermarket stocking items redesigned by emerging artists. The aim is to show the vital role of creativity in our society, writes Mark Brown.

It will sell “essential” products including toilet roll, teabags, washing-up liquid, passata and gin but, given this could be the world’s first artist-designed supermarket, not as we know them.

The Design Museum in London will this week reopen its shop as a supermarket, selling a range of products with packaging designed by emerging artists. The aim is to convey the message that creativity is as essential as the stuff we buy in the weekly shop.

Open for just five days, the redesigned shop will sell the products at similar prices to a supermarket, with proceeds helping an organisation which has seen a 92% drop in income because of the pandemic.

England’s museums and galleries can’t reopen until after 17 May but shops can open... Keep reading on The Guardian.