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Issue 123: Sponsorship

  • Sponsorship

    01 Jun 2006

    Arts organisations can learn a lot about effective planning from the practices of big business, thereby opening up opportunities for fundraising and improved management. Ruth Beckinsale explains.
    Project-management methodologies have now been in use for 50 years, having first been developed in the US as part of the Polaris missile submarine programme. In the UK, project management (PM) is now very much the norm within the big-budget IT and building industries, and is becoming more... more

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