Management teams celebrated in UK Theatre Awards

Newcastle Theatre Royal
23 Oct 2015

Awards for excellence in marketing, diversity and accessibility were presented to theatres in the annual UK Theatre Awards.

The snapshot - Alison Brown

Photo of Alison Brown
16 Oct 2015

What’s it like to be a Communications Assistant at BALTIC Centre for Contemporary Art? Alison Brown fills us in.

How to… become an arts critic

Young critics
29 Sep 2015

Making a name for yourself on the critic circuit is no simple task – and getting off the ground can be the hardest part of all – but Carl Woodward has some practical advice on how to do just that.

How to… build a brand

Roundhouse lights jazz
21 Sep 2015

How do you get from first gig to internationally recognised festival? Amy Pearce of EFG London Jazz Festival shares her tips.

A successful start

Photo of MAC Belfast
03 Sep 2015

Libby Penn reveals how MAC Belfast achieved ambitious attendance targets in its first year of operation with the help of a bespoke segmentation model.

Data-driven decision-making

Photo of a person looking at a screen
21 May 2015

Data management has to be everyone’s responsibility and not just seen as an “esoteric specialism”, says Michael Nabarro.

Developing digital engagement

Image of online session with fellows and mentor
30 Apr 2015

Verity Sanderson explains how a group of digital marketers are seeking to make changes to marketing strategies and initiatives in their organisations.

Return of the customer

Photo of Sadler's Wells exterior
26 Mar 2015

An in-depth project examining Sadler’s Wells’ ‘customer journey’ has resulted in a much more relevant and targeted approach, which should ensure that customers stay happy and, crucially, return. Hannah Mitchell reports.

Art’s labour’s lost

Blackboard: Time for Change
20 Mar 2015

Despite decades of investment in audience development and the current enthusiasm for all things data, arts organisations still aren’t getting it, says Michael Nabarro.

Job Ladder

Photo of Chris Denton
05 Mar 2015

Chris Denton reflects on the career that has taken him all around the world, and finally back to London’s South Bank.

Millions of conversations

Image of Macbeth poster
09 Feb 2015

How relevant is outreach marketing in a world of digital communications? Hardish Virk believes there is still a place for talking to people on the street.

Being watched

Photo of people in a gallery
05 Jan 2015

Dirk vom Lehn explains how video-based research into social interactions in museum or gallery exhibitions can be used to develop new resources and inform arts marketing.

Capture the customer

Photo of people queuing outside the London Coliseum
18 Dec 2014

Good data can mean great cost savings as well as valuable insights. Hannah Mitchell kick starts some New Year resolutions on effective data handling.

Job Ladder

Photo of Ivan Wadeson in the Duke's auditorium
16 Dec 2014

The new Executive Director of The Dukes in Lancaster, Ivan Wadeson, looks back on his career.

The dynamics of arts marketing

Photo of someone filming a children's concert on an iPad
03 Nov 2014

Hye-Kyung Lee traces the history of arts marketing though three different phases, each posing new challenges and requiring arts marketers to rethink their aims and remits.

Job Ladder

04 Jun 2014

Lindsey Cook explains why – having already racked up eight years in marketing at mac birmingham – she couldn’t resist returning.

A story of survival

Image of Nottingham's Theatre Royal and Royal Concert Hall
12 Mar 2014

How did Robert Sanderson turn an overspending council-run facility into a theatre and concert hall thriving without subsidy? Erik Peterson tells the story.

Live streaming explored

Image of filming ballet dancers
10 Feb 2014

Live streaming offers exciting opportunities for both small and large arts organisations in many different ways, believes Andre Portasio.

Job Ladder

05 Dec 2013

Craig Titley, Chief Executive of Future Talent, describes his career so far.

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