Bridging the gap

Photo of light patterns on wall of building
30 Nov 2016

As the funding landscape shifted, universities emerged as an ideal partner for creative producers Threshold Studios. Uzma Johal and Barry Hale reveal how they have been collaborating with the University of Lincoln. 

Valuable visitor data

Photo of children sitting outside on ground
03 Nov 2016

As many organisers of outdoor arts events have a love–hate relationship with collecting data from visitors, Vishalakshi Roy offers some advice on how to make it a more positive experience.

Selecting a showcase

Photo of five dancers
20 Oct 2016

Productions chosen for the Made in Scotland showcase gain a stamp of quality, but how are they selected? Wendy Niblock asks members of the panel what they are looking for.

How to… develop an arts festival in a time of austerity

Photo of Thomas Kemp workshop
16 Sep 2016

How do you market classical music to people who've never been to a concert? Thomas Kemp offers some practical advice for anyone looking to launch an arts festival.

Edinburgh’s festivals generate £313m for Scotland

Photo of street performers
29 Jul 2016

A large-scale study has found that the growth of the festivals is benefiting the tourism and hospitality sectors. 

Behind the curtain: The thrill of starting your own festival

Foyer with art
19 Jul 2016

How did three young people who chose not to go to university end up running one of the most innovative cross-artform festivals in Cambridge? 

Ticket sales continue to grow for disabled music fans

Photo of Glastonbury sign
13 Jul 2016

Disabled music fans and their assistants attending events such as Glastonbury and Latitude Festival brought an estimated £7.5m to the economy in 2015.

Land of song

Photo of woman sitting on stage
07 Jul 2016

Cardiff’s first international festival celebrated what Wales is most famous for – the human voice. Graeme Farrow reflects on the launch of the biennial cultural event.

Feeling at home

Man on seat
23 Jun 2016

Home Live Art’s interactive literary salon event sold out quickly, but when she met the audience Mimi Banks was surprised. She reflects on the difficulties of marketing interactive live art. 

Joining up a city

Visitors outside Milton Keynes station
14 Jun 2016

Monica Ferguson charts how Milton Keynes’ international arts festival has changed the way people view the new town.

Connecting to the past

Merged image of Bayeux Tapestry and a performance
09 Jun 2016

Hastings is at long last celebrating its place in history with a festival of contemporary arts. Polly Gifford tells all.

Arts Council funding a “stamp of approval” for burlesque

Photo of performers
22 Apr 2016

Hebden Bridge Burlesque Festival has batted away council opposition and triumphed over floods to become the first burlesque festival to receive funding from ACE.

Funding concerns force City of London Festival to close

Guildhall logo
22 Apr 2016

Mystery surrounds the festival’s closure, which comes just months after the organisation was recruiting for a new director and in spite of repeated projections of a budget surplus.

Buying into an experience

Children in hay
21 Apr 2016

The key to building a loyal audience for a family arts festival? It needs to come from a place of integrity, says Rowan Hoban.

Selling storytelling

Photo of children and actor
21 Apr 2016

Families are key to audience development, but how do you attract them? Patrick Spottiswoode reveals how Shakespeare’s Globe plans to market a new festival to family audiences. 

Not all bad news

Photo of street performers
14 Apr 2016

Festivals may no longer benefit from regular funding streams, but Owen McNeir is optimistic that they can still thrive on a mixed-income approach to fundraising.

A broad funding base

Outdoor performance
14 Apr 2016

Over £400k has to be raised every year to stage the Ageas Salisbury International Arts Festival. How do they do it? Toby Smith outlines his strategy.

Local and loyal

Photo of a pig sculpture
14 Apr 2016

Growing slowly and organically has helped Kidderminster Arts Festival respond to the needs of local artists and the community, says Loz Samuels.

Young people on the case

Photo of people holding up letters spelling 'Unlock'
14 Apr 2016

Through the Circuit network, 15 to 25 year olds create arts events for other young people. Rachel Escott reveals what they’ve learned about marketing to this under-engaged audience. 

Still invited to the party

Photo of a ceramics workshop
14 Apr 2016

How can you attend a festival if you can’t leave your house? Michael Eades describes a project bringing the festival experience to people with dementia.

Pages

Subscribe to Festivals