More records are smashed as the theatre that places education at its heart celebrates a sustainable formula.
Cesare De Giglio
A £2m increase in earned income from theatre and exhibition admissions, educational services and touring underpinned the achievements of Shakespeare’s Globe in 2014 – a year which saw record audience numbers and a touring programme comprising almost 700 performances in more than 80 countries. Despite receiving no regular public subsidy, the company has sustained its commitment to pricing 40% of Globe tickets at £5 – the price they were 18 years ago when the Globe first opened. Revenues from partnership funds, including donations, legacies and other gifts, totalled £2m, and trading receipts from activities and catering amounted to £3.4m, contributing to total revenues of £22m.
The Globe’s vision is to be recognised internationally as the first point of reference for the study and appreciation of Shakespeare in performance. Its 2014 Annual Review also reports on the work of Globe Education, which marked its 25th anniversary last year by expanding its activities to involve a total of 128,000 students both at home and internationally. More than 15,500 secondary school students and 4,000 members of the general public received free tickets to see the Playing Shakespeare with Deutsche Bank production of The Merchant of Venice at the Globe.
 |