In a constantly changing landscape, the ability to understand and respond to audiences’ changing preferences and behaviours is vital. Anne Torreggiani shares findings from the first wave of The Audience Agency’s COVID-19 Monitor.
In these uncertain times, it’s important to return to our core principles: making the most of the information we have and not being afraid to experiment, explains David Reece.
As the four countries of the UK start to offer financial lifelines to venues wanting to reopen, Priya Patel explains how the Arts Working Group and their Recovery Toolkit can provide support with some of the thornier problems they are now addressing.
Even if people are willing to pay for digital performances, are they willing to pay enough? Robin Cantrill Fenwick examines the data emerging from the pandemic’s rush to digitise, and where the income opportunities lie.
Adopting a creative approach to tackle opening in a Covid-safe environment could give venues the edge and help them come out the other side. David Dunstan shares some successful strategies.
The pandemic didn’t stop Music in the Round running the Sheffield Chamber Music Festival online – and learning from the experience. Jo Towler shares the outcomes, and the lessons for the future.
In the current climate it’s time to adapt digital fundraising strategies and look at how your data can help boost online donations, says Lucy Costelloe.
As the benefits of arts participation aren’t always tangible or easily quantified, how can our obsession with data be compatible with achieving inclusion, asks Emma Harvey.
As ArtsProfessional unveils the explosive findings from its recent Freedom of Expression survey, Liz Hill examines the soul of a sector that believes it is owed artistic freedom but doesn’t tolerate freedom of speech within its own ranks.
The liberal, left-leaning values of cultural workers leads to “a divergence in worldviews between those tasked with representing the nation to itself, and those who inhabit it”, reports Adele Redmond.
It’s time we all started thinking of ourselves as experience makers. Lasting memories and positive emotions can be created at every point of contact with audiences, writes Lucy Costelloe.
Artists are the lifeblood of the arts, but their direct funding has steadily declined over the past two decades. A change in approach is now essential, says Susan Jones.
Arts Council England will begin collecting data on the socio-economic background of its NPO workforce next year, but will need to overcome perceptions that doing so is “alien, intimate and intrusive”.
Research suggests that people living in ‘more deprived’ areas are less likely to engage with cultural activity. But is that true across the board, or are there different patterns between – and within – different art forms? Mark Taylor digs deep to find out.
Asking questions about someone’s social class may feel uncomfortable, but people are less sensitive than you might think. Maya Sharma and Dan Cowley explain why it’s important to tackle the subject head on – and how to go about it.
