What does excellence mean to the communities experiencing the arts through the Creative People and Places programme? Mark Robinson and Jamie Buttrick report on their research.
We’ve been reading, writing and speaking about diversity in the arts for decades. In the third in a series of articles, Christy Romer says perhaps there’s nothing new to say – but the sector still has to hear it.
An established brand has helped arts organisations increase engagement and fundraise. But how do you begin developing a brand? Kirsten Abildgaard offers her tips.
Research into business model development in the arts often neglects smaller organisations, but a new project is changing that. Stephanie Dieckvoss introduces the Creative Lenses project.
Disappointed with the aggressive nature of today’s arts marketing, Ben Walmsley explores the potential benefits of a more direct form of interaction with audiences.
Artists and other self-employed arts professionals are missing out by failing to take advantage of the tax rules designed to leave more money in their pockets. Alistair Bambridge explores the possibilities.
In part two of a series on diversity in the arts, Christy Romer says that labels like ‘diverse’ and ‘BME’ may fail to capture a person’s lived experience - but it would be harder to address inequality without them.
Visitor numbers may have grown, but the diversity of museum-goers in London has hardly changed over the past ten years. James Doeser and colleagues suggest what new research is needed if London’s museums are to understand how to attract new audiences.
How do you market classical music to people who've never been to a concert? Thomas Kemp offers some practical advice for anyone looking to launch an arts festival.
In the first in a series of articles based on independent research and interviews with key figures about diversity in the arts, Christy Romer asks: how can we be getting it so wrong when everything seems so right?
To make a fundraising project stand out from the crowd you need to create a powerful and engaging supporter experience. Bernard Ross explains how to do it.